The palm tree motif was chosen for its symbolism of growth, nature, and tranquility, reflecting both Miami’s essence and Eterna Studio’s design philosophy. Combined with a clean serif typeface and an elegant oval frame, the logo strikes a balance between approachability and exclusivity. This timeless design appeals to Eterna Studio’s sophisticated audience, seeking bespoke interiors.
The final identity balances clarity and emotion, capturing Eterna Studio’s essence: bespoke interiors with soul. The logo and visual language now serve as a foundation for consistent, memorable client experiences, from first impression to project delivery.
